ST Suspension Email Marketing

Celebrity endorsement is always a good thing but in the world of aftermarket performance car parts, that kind of marketing material is hard to come by. So it was nice to have these set of images of Ken Block from ST Suspension. If you don’t know who Ken is, just google him and watch some of the videos.

With this email, it was nice to take all the associations and aspirations that come along with a celebrity like Ken and use them to both associate with the product like they were designed to do but also take those same associations and tie them into the Demon Tweeks brand. Something that the brand desperately needs. I also produced a mobile-friendly version of this layout to ensure legibility at mobile screen size. I also tried to keep some of the dynamic nature of the layout going.

in an ideal world, with the kind of contacts that Demon Tweeks have, it should be producing these kinds of images itself and its the type of project that I would love to contribute towards and oversee.